Fashion & beauty

Skincare and beauty worth recommending.

Buyers ask AI which serum suits their skin before they ever see your ad. Your ingredients, claims and reviews need to be easy for it to read.

Sound familiar?

Where we usually find the leaks.

  1. 01

    Ingredients without answers

    An ingredient list does not tell anyone what a product is for. Shoppers and assistants both need the plain version.

  2. 02

    Reviews stuck in a widget

    If review text and ratings cannot be read by crawlers, your best proof is invisible to search.

  3. 03

    Routines nobody can follow

    People buy a routine, not a bottle. Without clear steps and pairings, baskets stay small.

Tap a question

What your buyers really ask.

best vitamin c serum for sensitive skin
ChatGPT
To be the answer, you need

A product page that says who it is for, what is in it and what to expect.

What we build

Product copy and schema that state skin types and key ingredients.

What we would do.

The work that moves the needle for skincare and beauty brands.

01Pages that explain the formula

Who it is for, what it does and how to use it, written in plain words and backed by what you can substantiate.

02Proof search can read

Reviews and ratings marked up so they can appear in results and answers.

03Bundles and repeat orders

Routine builders, email and conversion tests that lift basket size and reorders.

Related work.

The closest work to yours.

See all work
From our AI visibility report

Well-known fashion & beauty sites averaged 76 out of 100, and AI models named the brand in 29% of answers to its buyers' questions.

See the full results
average readinessout of 100, 12 sites
of AI answers named the brand9 brands measured

Good questions.

Can you help us stay careful with product claims?

Yes. We write to what you can substantiate, and your team approves every claim before it goes live.

Should we start with ingredient guides or product pages?

Product pages, because that is where buyers decide. Guides come next, to answer the questions that lead people there.

Do assistants really recommend skincare brands?

Yes, they name brands when people ask. Our free scan shows how often you come up, and the full audit tests the main assistants.

See how youscore.

Add your site or store and see how Google and 3 AI models read it.

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