odds, not vibes

How does search see your site?

Run the free scan: we check how Google, the answer box and 3 AI models read your page, and whether visitors can act on what they find.

Add your site or store

Free, no sign-up. Real checks of one page, in about ten seconds. See a sample report

Full audit asks
  • ChatGPT
  • Gemini
  • Claude
  • Perplexity
  • Copilot
  • Meta AI
  • Grok

Four disciplines, one team.

Ranked in Google and on the map, quoted in the answer box, named by AI assistants, and converted once people land. All in one monthly report.

SEOSearch engine optimizationThe searches buyers actually type, mapped to the right pages.AEOAnswer engine optimizationThe featured snippet above the first result, for the questions buyers ask.GEOGenerative engine optimizationPrices, places, times and credentials written as sentences an assistant can lift.CROConversion rate optimizationEvery call, form, booking and checkout tracked by page and by source.
SEO · 01 of 4

Rank where your customers search.

Search engine optimization is making sure that when someone searches for what you sell, your page is one of the first they see. It is still where most buyers start, and it feeds the AI answers that are replacing the results page.

  • Rank in Google
  • Show up on the map
  • A page for everything you sell
  1. 01Audit
  2. 02Fix
  3. 03Build
  4. 04Report
Explore SEO
AEO · 02 of 4

Be the answer, not just a result.

Answer engine optimization is writing your pages so the passage Google lifts into the answer box, and the sentence a voice assistant reads aloud, comes from you. One page wins the box; the rest are just results.

  • Snippets
  • Questions
  • Voice
  1. 01Find the questions
  2. 02Write the answer
  3. 03Mark it up
  4. 04Measure
Explore AEO
GEO · 03 of 4

Get named by the AI.

Generative engine optimization is the work of being named in the paragraph an AI assistant writes when someone asks for a recommendation. Assistants name a few brands and skip the rest; we make your facts the easiest to verify.

  • Quotable facts
  • Crawlers let in
  • Trusted mentions
  1. 01Check what they say
  2. 02Fix what they read
  3. 03Build the mentions
  4. 04Measure
Explore GEO
CRO · 04 of 4

Turn the traffic you have into customers.

Conversion rate optimization is getting more of your visitors to call, book, buy or fill in a form. Most sites let most visitors leave without doing anything, and closing that gap is usually cheaper than buying more traffic.

  • Track
  • Find
  • Fix
  1. 01Track
  2. 02Find
  3. 03Fix
  4. 04Report
Explore CRO

What's included.

SEO, AEO, GEO and CRO: rank, get quoted, get named by AI, then convert.

Try it · example data

How often do they name you?

We ask seven assistants the questions your buyers ask, many times each. Each bar is the share of answers that named you, and the brackets show the margin of error.

Example numbers for a sample brand, not a real client.

Named in, on average0%
Try it · example data

Visits are nice. Customers are better.

Twelve months of organic growth for a sample store. Switch views to see what we actually report on.

Example numbers, not a real client.

Organic visits / month
Every month

What you get

  • Rankings and organic traffic by page
  • AI visibility: how often each of the 7 assistants names you, with error bars
  • Conversions from search by page and source
  • What we changed and what is next, on one page you can forward

How it works.

How an SEO & AEO project moves, start to finish.

  1. 01Free scan

    An AI visibility and SEO scan shows where you stand before we talk.

  2. 02Audit

    Every page crawled, profile and listings reviewed, competitors and AI answers checked.

  3. 03Fix

    Titles, headings, links, structured data, speed, listings and conversion tracking.

  4. 04Build

    The pages you are missing: per service, per location, and answers to buyer questions.

  5. 05Report

    Rankings, AI mention odds and conversions from your own analytics, monthly.

Work like this.

Real clients, and what changed for them.

See all work
+90% organic trafficIntimates retailLa SenzaA stalled store, growing again.+80% organic trafficHotel revenue softwareLodgIQFound by the hotel teams who buy it.
Who this is for
Shopify fashion storesJewelry and eyewear brandsSkincare and beauty brandsToys and kids' productsAudio and electronicsRestaurants and cafésFood and beverage brandsMed spas

Good questions.

What is the difference between SEO, AEO and GEO?

SEO ranks you in the list of links. AEO gets you quoted in the answer box. GEO gets you named in AI assistant answers.

Why odds with error bars?

Assistants answer differently each time. Asking many times and showing the margin of error is the honest way to report it.

Where does the data in the report come from?

Your own Google Analytics and Search Console, plus our assistant measurements.

Goes well with.

See all services
01

Growth marketing

CRO, paid search and social, email and lifecycle, analytics and experiments.

  • Paid search and social
  • Email and lifecycle
  • Analytics
  • Experiments
02

AI integration

Automation, data analysis, chat assistants and forecasting, built into your tools.

  • Automation
  • Assistants
  • Forecasts

Let’s make itfizz.

Tell us what you are working on, or see how Google and AI models see you right now.

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